Just recently Disney has launched mobile comics - both full stories and single comic strips - on the decks of Reliance Communications, Airtel and Hutch, reports BS. And its highly possible that Disney would launch its character based mobile games in India soon.
Mobile-Worx, a leading provider of mobile products and solutions announced the launch of an in-game advertising tool as a part of its mobile advertising marketplace – ZestADZ.
These ads enables Java mobile game and application developers to be able to easily insert mobile ads without the need for modifying the underlying source code. Huh! thats interesting.
The advertisements are served in a non intrusive manner and appear typically at the starting or the ending of the application. Users will have a choice to click if they’re interested or move on to use the application. The tool also provides features for users to forward coupons they received to their friends if they don't want it.
These ads are still in beta but if you would like to be a publisher, you can register to thier website.
There are some SMS based advertising in Mobile Advertising industry, like mGinger, mGarlic, AdMad.mobi, mEarn, Sms2India, SMS Gupshup, Way2SMS, 160by2.com and youmint.com.
I don't have enough time to write about these SMS advertising companies as well as in IT industry there is a saying that "You should not reinvent the wheel" that means if someone already has done something of your interest, you should use that. So if you want to read more about SMS based advertising companies that I mentioned here, you can visit WatBlog.com. Rajiv Dhingra and his group would be more than happy to help you out on that. :-)
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