Information Madness

Friday, May 25th

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Find Your Partner @ Rs. 1 per Day

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I know the title of this story sounds weird but I couldn't find any better title for this. Can you imagine looking for a bride or groome online would cost you only Rs. 1/day? Now a days, in Rs. 1 you don't even get a chocolate. There are matrimony sites like Shaadi.com and Bharatmatrimony.com, few of the leading matrimonial sites which offers free memberships but after one point, to contact the prospective candidate, you will have to pay some membership fees. The membership fees starts around $54/month that is around Rs. 2000/month if I consider 1$ = Rs. 37. So it comes out about what Rs. 666/month.
 
Well there is this new kid in the Indian Matrimonial battle. 1RupeeMatrimony.com. The site provides alomost all the features that are provided by major players in the market. So if you ask me, this startup has really hit the right nail. "Price" factor is always a driving factor. People always compare the services with the prices. If they get the same service cheaper, they would definitely go with the cheaper one. Remember the old advertisement where Rupa Ganguli used to say "Wohi safedi aur wohi chamkar agar kam damo main mile to bhala koi yeh kyun leh, woh na le?". hehe.. I loved that advertisement. "Maan gaye! Kise? Aapki par ki nazar aur nirma super dono ko". LOL 

 

 

Anyways, the site 1RupeeMatrimony.com looks promising to me. Looks neat and has good features. Easy navigation and attractive user interface. The uniqueness of 1RupeeMatrimony.com lies in the pricing and business model. While adding one’s profile is free of cost, upgrading it to contact and communicate with other members comes at a price of a mere 1 rupee a day. That is a very attractive amount considering that most of the other matrimonial websites charge their users 10 to 17 rupees a day! There are three main packages one can subscribe to at 1RupeeMatrimony.com. These include Rs. 100 for 100 days, Rs. 180 for 180 days and Rs. 365 for 365 days.

 

One additional feature of this website is search based on distance. Users are able to search for suitable matches within a specified distance. The site offers zip code search for USA and Canada and hoping to extend it to other countires.

 

One thing I would like to suggest them though. They should allow users to search without registering to the site. Un-registered users might see just a very very brief information about the candidates but atleast it gives them a feel of the site before registering to it. 

 

The site is a sister site of Nikah.com, a famous matrimonial site for Muslims. Couple other sister websites include 1RupeeAds.com, BuyMakaan.com. The CEO and founder Mr. Syed Peer is looking for second stage funding to take it to the next level. 

 

If this gets success, I am sure BharatMatrimony.com and Shaadi.com might have to lower their pricing packages.

 

 

 


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