Information Madness

Reliance Communications (Rcom) has launched a new type of Live Customer Care, 1st time in India to provide Superior customer care experience. Its a first-of-its kind Customer Care Initiative ‘Live Chat’. Rcom is India’s single largest Dual Technology Mobile Service oprator and hoping this new service will surly helpful to enhanced the user experience with customer care to provides more friendly and real time service.

In the first phase of the launch ‘Live Chat’ will be available to Reliance’s over 1.3 million data customers across the country. Following the implementation of the service across the data business, operator plans to extend the service to other business groups. The Live Chat service will enable Reliance Mobile’s subscribers with real-time query and issue handling through chat-based on-line platform. Rcom has established the Live Chat Contact Center at the company’s headquarter at New Mumbai. This facility will have over 500 dedicated workforce equipped to handle 75,000 live customer interactions in a day.

According to Anurag Prashar, President Corporate & Wireless Customer Service, Reliance Communications said in press release,“Our data customers are internet savvy. Many of them, whether company executives, professionals, students, teenagers and even business owners, have had experience with various messengers and live chat utilities. This makes adoption of the online customer care delivery system much easier. As we expand to enhance this delivery channel, we plan to extend its coverage to our voice customers too."

Reliance Communications, India’s largest and only telecom operator offering both CDMA and GSM service across India says that this time it is going Live with its Live Chat service across 15,000 towns with a scale-up plan to cover 24,000 towns by end of the first quarter of this fiscal.

Reliance, the Company, with a customer base of 105 million including over 2.5 million individual overseas retail customers and nearly 3 million DTH customers, ranks among the Top 5 Telecom companies in the world by number of customers in a single country. Reliance Communications corporate clientele includes 2,100 Indian and multinational corporations, and over 800 global, regional and domestic carriers.