Information Madness

In India, Sony has its footprint across all major towns and cities in the country through a distribution network comprising of over 5000 dealers and distributors, 240 exclusive Sony outlets and 19 direct branch locations. Sony India also has a strong service presence across the country with 20 company owned, 190 authorized service centres and 16 exclusive demonstration centres. The Sony 3D TVs are ready to claim 30 % market share as it provide the dazzling technology to AV enthusiasts. It features gives better contrast using LED backlight TV for deeper blacks and crispier bright colour and also technology such as Motion flow 200Hz with Reduction of Image Blur which makes sports and action scenes more attractive.

The Live vivid colours and the new range of TVs come with a MPEG Noise reduction and Intelligent Picture Plus gives a sharper image, clear and noise-free and additionally it also provides internet content to TV with Bravia Internet Video and access for popular websites like YouTube, Face-book, Yahoo.com and many others. This feature currently allows users to access up to 30 websites.

Additionally, 24 new models in LCD NX, EX & BX series were formed with screen sizes varies between 22 and 60 inches. Sony India, M.D, Masaru Tamagawa, said, “At Sony, we give an new and an unique experience for its users and takes them closer to entertainment than ever before.

Indian consumer now became more technology sense and with 3D, Internet TV and LED, we would them nothing but the best.” Sony to strengthen brand image has investment Rs. 1400 million for ATL and BTL activities for print and electronic media, online, outdoor and shop-front.