BMW AG (an initialism for Bayerische Motoren Werke Aktiengesellschaft, or in English, Bavarian Motor Works), is an independent German company and manufacturer of automobiles and motorcycles. BMW is the parent company of the MINI and Rolls-Royce car brands, and formerly, Rover. (Source:WikiPedia)
This February, the first BMWs made in its Chennai plant should start rolling out and with manufacturing centred within the country, BMW sees its sales in India also multiplying.
With BMW setting up its base in India, the market for luxury cars should rev up in 2007.
The cars, like all BMWs, won't come cheap, with prices expected to start at Rs 27 lakh. Despite that stiff price tag, BMW is confident of success in the Indian market.