Information Madness

The biggest blockbuster show on Television, Kaun Banega Crorepati is coming back with the full swing. This time, not with the Shahrukh Khan but the one and only, Big B Amitabh Bachchan. Kaun Banega Crorepati will be coming to Sony Television network and not Star Plus this time. Sony has conveyed the return of Amitabh Bachchan on the show.

Sony Television has rolled out promos to tell the audience that Big B is coming back to the show.

The first promo of the first phase of the campaign was a teaser that went on air on Sony on July 17. The campaign shows a part of the KBC set and a silhouette walking out while the whistle tune of KBC music plays in the background. The second promo is a reveal which, with the same background score, will show Amitabh Bachchan walking into the KBC set.

How To Participate in KBC?

From August 2-15, Amitabh Bachchan will make an appearance on Sony at 9 pm and ask a question through which viewers can register and further participate in the audition process.

Viewers can answer via IVRS or SMS. From July 23 onwards, a promo featuring the host will be broken, announcing the same. The people who respond to the questions will be shortlisted and a certain number of people will be called for the ground audition, comprising of two rounds, which will commence from September 1 and continue till September 8. The auditions will take place in Mumbai, Delhi, Kolkata, Ahmedabad, Lucknow and Nagpur.

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