Now would you call this a genius marketing strategy or what? Aamir Khan who is soon to start his common man's talk show Satyamev Jayate recently attended a wedding of an autorickshaw driver Ram Lakhan aka Nathuni's son Rajeev.
This is the same autorickshaw driver who drove Aamir Khan around in Varanasi when he was promoting 3 Idiots movie with his secret avatars.
Funny thing is that the wedding of an autorickshaw driver's son became like a celebrity wedding with huge crowd and media, press from all over India. So while Aamir Khan was briefing the media, the stage got over crowded and collapsed. Aamir Khan and other who stood on the stage fell down.. Check out this video